Brand: Soda Folk 🥤
Job: Copy for website redesign
Soda Folk was undergoing a full rebrand, which included the creation of a new website. After writing new copywriting guidelines for the brand, I was tasked with updating the website copy to ensure it dovetailed nicely with the brand’s new vision and voice.
My work involved rewriting the home page titles, body copy, and the product descriptions for each soda. I had a blast promoting their bold, unique flavours and finding creative ways to link nostalgic tastes with modern lifestyles and popular culture.
This work was completed during my time at the Socialgram agency.